The recent price hike by Apple is a direct consequence of the global memory shortage. The shortage has led to a significant increase in the cost of memory chips, which are essential components of electronic devices. As a result, Apple has been forced to raise the prices of its products to maintain profitability.
The prices of the MacBook Neo, MacBook Air, and MacBook Pro have all gone up, with the MacBook Neo now costing $699, the MacBook Air costing $1299, and the MacBook Pro costing $2000. The iPad Air and iPad Pro have also experienced price increases, as have the Apple TVs, HomePod, and HomePod mini.
The memory shortage is a complex issue, and its impact on the prices of electronic devices is likely to be felt for some time. Apple's iPhone has so far been spared from price increases, but it's possible that prices could rise in the future.
